Inside Facebook

---

Snaptu Becomes Facebook’s Third Mobile Acquisition This Year Posted: 20 Mar 2011 06:35 PM PDT Three makes a trend. With Facebook’s announced acquisition of Snaptu today, the Israeli startup becomes the third mobile-related purchase for the company this year after advertising startup Rel8tion and group messaging app Beluga. Snaptu, which helps developers create smartphone-like experiences on basic feature phones, partnered with Facebook earlier this year to bring the app to 2,500 different kinds of mobile devices. Making Facebook accessible to the most basic of devices in markets outside the developed world is essential if the company wants to grow beyond its existing 600 million users. It looks like that arrangement went well enough that Facebook decided to buy the whole team. On AppData, the number of Snaptu’s monthly active users have steadily risen over the past several months to 4.4 million. In fact, it’s the fastest growing Facebook mobile client behind Android and iPhone. Daily actives come in at just under a third of that number at around 1.27 million. The stickiness, or ratio of daily active users to monthly use, is about half of what is typical for Facebook’s smartphone apps for the iPhone and Android. But that’s understandable considering that these are feature phones. Facebook’s Top Mobile Clients >> Continue reading on Inside Mobile Apps.

This Week’s Headlines From Across Inside Network Posted: 20 Mar 2011 08:55 AM PDT Here are all the latest headlines from around Inside Network. Inside Mobile Apps Tracking the convergence of mobile apps, social platforms, and virtual goods. Sunday, March 13th, 2011 Rovio Has Been Working On The Facebook Version of Angry Birds For A Year Angry Birds Revenue From Android, iOS Now Roughly Even, Rovio Says Monday, March 14th, 2011 Backflip Studios’ Paper Toss Crosses The 50 Million Download Mark Customization and Physics Apps Break Into The Top of iOS’ Paid Charts Tuesday, March 15th, 2011 Gameloft’s Starfront – Collision Adapts iOS Controls to Real-Time Strategy Gaming Wednesday, March 16th, 2011 DJ Rivals Combines Rhythm & Location-Based Gaming on iOS Games, Television, & News Enter The Top of iOS’ Free App Charts Thursday, March 17th, 2011 New Hires in Mobile: Big Fish Games, Gameloft, Glu Mobile & More Analysis: Data Shows Almost All Mobile Apps Gained at SXSW, Even If There Were No Clear Winners Friday, March 18th, 2011 Realism Goes Out The Window With iStunt 2 on iPhone Soldiers, Customization, & Music: New Apps Enter Apple’s Top Grossing Apps List for iOS Facebook Users Around the World Now Gaining Access to Places Qriously Lets Mobile Developers Earn Revenue From Market Researchers Charity Campaigns for Japan Push Classics Like Street Fighter, Sonic the Hedgehog Up iOS Charts Blackberry’s Facebook 2.0 App Emphasizes Photos, Chat and Places Mobile App Roundup: Donations, Big Fish Games, Stocks, & More Inside Social Games Covering all the latest developments at the intersection of games and social platforms. Monday, March 14th, 2011 Rovio Has Been Working on the Facebook Version of Angry Birds for a Year Sega Moves Into Social Games With SEGA Play! Baseball on Facebook Monopoly Millionaires Continues to Lead on This Week’s List of Fastest-Growing Facebook Games by MAU RewardVille Gets Players Hooked on Zynga’s Own Currency and Points, off Facebook Facebook’s Discover New Games Module Shows Users What Their Friends Play Tuesday, March 15th, 2011 Playing Facebook Soccer With Footy! Announcing Inside Virtual Goods: Profiling the Social Gaming Middle Market 2011 Wednesday, March 16th, 2011 Wooga Launches Fifth Game on Facebook: Diamond Dash CityVille Engagement Still Growing on This Week’s List of Top Growing Apps by DAU Highlights This Week from the Inside Network Job Board: EA, Games Cafe, & More Interview: Charles Merrin of Playteau on Fortune Stones and Facebook Thursday, March 17th, 2011 New Hires in Social Gaming: Digital Chocolate, Kabam, LOLapps, & More Clipwire Games Finds Elbow Room for Sim Title Wild West Town on Facebook Friday, March 18th, 2011 This Week’s List of Emerging Facebook Games: Happy Treasure Hunters, Spot The Difference and More Zynga Buys Floodgate Entertainment Team, Adds It to Boston Office Qriously Lets Mobile Developers Earn Revenue From Market Researchers Social Gaming Roundup: Japan, Spil Games, Disney, & More Inside Facebook Tracking Facebook and the Facebook platform for developers and marketers. Monday, March 14th, 2011 Dating, Horoscopes, Quizzes and Profile Banners on the Top 20 Growing Facebook Apps by MAU Featured Facebook Campaigns: Kool-Aid, Ford, Jackson Hewitt and 5 Gum As Facebook Plans for More Deals, It Hires Google Corp Dev Leader Amin Zoufonoun Facebook’s Discover New Games Module Shows Users What Their Friends Play Facebook Comments Box Plugin Now Accepts AOL for Login Tuesday, March 15th, 2011 Announcing Inside Virtual Goods: Profiling the Social Gaming Middle Market 2011 Eventbrite Reduces SXSW Overcrowding, Says Facebook Connect Doubled its Sales Facebook Launching Prepaid Local Deals Subscription Service Wednesday, March 16th, 2011 Horoscopes, Badoo, Twitter, Video and More on This Week’s Top 20 Facebook Apps by DAU Major League Baseball to Stream Some Games Live From the News Feed Scoreboard Sports Show Makes Facebook a Video Content Channel Highlights This Week from the Inside Network Job Board: Inside Network, Hands-On Entertainment, Diversion, & More Import and Publish YouTube Videos to Your Facebook Page with Cueler YouTube Platform Developers Say Facebook Asking them to Switch to an Approved Ad Network Thursday, March 17th, 2011 Groupon Signs Exclusively with AdParlor for Facebook Ads Facebook Hires and Departures: Marketing, IP, Singapore, Austin, Dublin and More Facebook Careers Postings: Finance, Games, Latin America, Dublin, Singapore and More Facebook’s New Growth in the Middle East: Do More Users Mean More Protests? A Closer Look at Deals, Facebook’s News Feed-Based Answer to Groupon Friday, March 18th, 2011 Basketball Brackets, Video, Brains, Photos and Horoscopes in This Week’s Top 20 Emerging Facebook Apps Analysis: Almost All Mobile Apps Gained at SXSW, but Data Shows There Were No Clear Winners Facebook Users Around the World Now Gaining Access to Places Blackberry’s Facebook 2.0 App Emphasizes Photos, Chat and Places Facebook Introduces Batched Requests to Assist Heavy Graph API Usage Facebook Roundup: Netflix, Hires, Comments, Privacy, Insights, Ads, Baseball and More

You are subscribed to email updates from Inside Facebook To stop receiving these emails, you may unsubscribe now.	Email delivery powered by Google
Google Inc., 20 West Kinzie, Chicago IL USA 60610