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AllFacebook: How Webtrends Wears Its Facebook PMD Badges

Daily AllFacebook Feed - Friday, April 20, 2012

Here's the latest from AllFacebook as of 4 p.m. ET. Visit AllFacebook throughout the day for breaking news and insider gossip.
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Friday, April 20, 2012

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How Webtrends Wears Its Facebook PMD Badges

Our series of question-and-answer posts about Facebook's preferred marketing developer program continues with Justin Kistner, director of social products at Webtrends, discussing the company's analytics offerings. When did Webtrends first become a preferred developer? Webtrends first offered analytics to measure Facebook marketing in 2010 and it was later that year we became a preferred developer through the acquisition of Transpond. An early adopter, Transpond had been developing on Facebook's platform since it first launched... read more>>

Q&A: Brand Networks' View Of Facebook PMD

Brand Networks Chief Executive Officer and Founder Jamie Tedford answered our questions about his company joining Facebook's preferred marketing developer program. How did Brand Networks enter the program and which of the four areas does Brand Networks have badges in? Brand Networks has been a preferred developer consultant since 2010, and gained access to the ads application programming interface program in 2011 in order to launch our story amplifier tool -- a Facebook... read more>>

What The New Facebook PMD Program Means For Your Brand

This week's Spring Summit at Facebook headquarters brought about the newly structured preferred marketing developers program. But what does it mean for your brand? Most of all, the PMD program signals that Facebook is doubling down on its relationship with brands and technology platforms. Facebook is open to influence -- in true social fashion -- from cutting-edge businesses like yours, and is now more actively fostering this influence than ever. Facebook introduced the... read more>>

Facebook Enables IPv6 For Developers May 18

The next generation Internet protocol is coming to Facebook a few weeks early -- for developers, that is. Developers will be able to begin tinkering with the IPv6 version of Facebook on May 18, to prepare for the Internet's global upgrade to the broader set of addresses on June 6. Facebook had participated in a test of this new protocol one year prior, on June 8, 2011. IPv6 will provide more than four... read more>>

Facebook COO Sheryl Sandberg Ends Work At 5:30

It's been reported in the past that Facebook Chief Executive Officer Mark Zuckerberg often works a 16-hour day. But, the company's second-in-command, Chief Operating Officer Sheryl Sandberg, leaves the office at 5:30 p.m. every day. She leaves at that hour in order to enjoy dinner with her family at 6:00 p.m. In fact, she revealed in a recent video interview with Makers.com that she's been keeping these family-friendly hours since she worked... read more>>

Facebook-Related Jobs Listed On Mediabistro

This week, King.com is looking for a senior producer of social games, a game artist, a Hadoop developer/engineer and a senior producer of skill games. Kixeye is also on the hunt for a new technical director of game engineering. Get all the details below, and find more just-posted job openings on mediabistro.com. Senior Producer, Social Games King.com (Stockholm) Game Artist King.com (Stockholm) Hadoop Developer/Engineer King.com (Stockholm) Senior Producer, Skill Games King.com (Stockholm) Technical Director, Game... read more>>

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How PromoJam Stacks Up As A Facebook Apps PMD

We continue to hear from companies that have just joined or extended their certifications in Facebook's regrouped marketing program. PromoJam joined Facebook's preferred marketing developer program upon the social network's announcement of it. The Los Angeles-based vendor's Chief Executive Officer Matt Matt MacNaughton, told us about how his company stacks up against the other 231 outfits now enjoying this form of thumbs up. Which of the four badges does PromoJam have? We are an... read more>>

Facebook Holds Grand Opening For 2nd U.S. Data Center

Today Facebook held a grand opening for its second data center in the U.S., located in Forest City, North Carolina. The $450 million data center now hosts live traffic on servers that Facebook has open sourced. The facilities include an air system that Facebook also designed with partners in the Open Compute Project announced a year ago. Already, Facebook is scaling up so quickly that the company is constructing a second building on... read more>>

Stock Trading Is Coming To Facebook This June

Trading stocks on Facebook will be possible as of this June. Through the company Loyal3, based in San Francisco, trading stocks will be as easy as a trio of clicks on Facebook, for a flat monthly rate of $10, $25 or $50. Consumers will be able to forego brokers and their associated red tape to buy stock directly from companies' Facebook pages, Business Insider reported. A letter from Loyal3 Chairman and Chief Executive Officer... read more>>

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Blinq CEO Extols Facebook Marketing Program

Blinq Chief Executive Officer Dave Williams spoke with us via email about the company's participation in Facebook's preferred marketing developer program. So which of the four areas of expertise does Blinq have badges in? Which is the strongest offering for the company? Blinq was one of three U.S.-based companies to be awarded badges for both Facebook ad management tools and insights. Blinq's foundation has been in the ad management space, but we have... read more>>

Olsen Twin Hosts Facebook Shopping Event

Calling all shoppers: StyleMint, the social commerce brand launched by fashion mavens Mary-Kate and Ashley Olsen in collaboration with BeachMint, will livestream a shopping event on its Facebook fan page tomorrow, April 20, at noon Eastern Time. Throughout the two-hour program, hosted by WhoWhatWear's editorial director and co-founder Hillary Kerr, viewers' question will be answered by Mary-Kate, as she reveals her secret styling tips and explains the vision propelling the twins' StyleMint... read more>>

How Digitas Differs From Other Facebook PMDs

Beth McCabe, vice president of social marketing and technology at Digitas, told us about newly joining Facebook's preferred marketing developer program for the first time. Did Digitas just join the PMD now or was there a recertification? Which of the four areas does Digitas have badges in? Digitas just joined the PMD program and we are thrilled. We qualified for the PMD program in apps, which means we fully tap into the Facebook... read more>>

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