AllFacebook: Facebook, Romney's Campaign Strategist Sound Off On Panel At GOP Convention
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Monday, August 27, 2012
Facebook, Romney's Campaign Strategist Sound Off On Panel At GOP Convention
It's all about engagement. That was the message from Katie Harbath, manager of policy for Facebook, in a briefing on social media and the 2012 campaign at the Republican National Convention in Tampa, Fla., Monday. The National Journal-sponsored panel, "The Digital Campaign and the Impact of Social Media in 2012," featured heavy hitters in digital politics from Google and Twitter, as well as the digital strategist for Mitt Romney's campaign, Zac Moffatt. Moffatt... read more>>
PageLever Launches Minilytics For Facebook Marketing Novices
For Facebook page administrators looking for a first step into the world of marketing, PageLever recently launched Minilytics - a free service that aims to teach the fundamentals of social marketing. Minilytics serves as an introduction to PageLever, offering administrators a look at the best time to post, the number of fans the page's posts reach, the most popular kind of content to post, and an analysis of the demographics of... read more>>
Facebook Users Worldwide: 3.2 Billion Likes And Comments Per Day
The Facebook Marketing page released an infographic to show just how addicted users are to the site. The plan was to show advertisers how they've got a captive audience on the social network, illustrating Facebook's high level of engagement, membership, and return on investment. The site's 955 million users spend an average of six hours and 35 minutes per month on Facebook's desktop site, posting 3.2 billion likes and comments every... read more>>
Facebook Concert Discovery App Bandsintown Divides Music Fans Into Five Segments
Facebook concert-discovery application Bandsintown conducted an online survey of some 1,800 music enthusiasts and active users of the social network between the ages of 16 and 59, and it used its findings to divide the group into five segments: "Super Fans," "Plugged-Indies," "Soloists," "Dedicated Diehards," and "Tag-Alongs." The study by Bandsintown broke down those five segments by categories including age, gender, household income, average number of shows per year, and average spend... read more>>
Prince Harry Gives Facebook The Royal Boot
Spike Wells is no longer on Facebook. What's the big deal about one person leaving a social network approaching 1 billion users, you ask? Spike Wells was a pseudonym being used by England's Prince Harry. The Sun reported that Prince Harry deleted his personal Facebook page, under the Spike Wells pseudonym, on the advice of his private secretary, Jamie Lowther-Pinkerton, after photos emerged online of he and his friends engaged in a... read more>>
Facebook-CNN Election Insights Offers Real-Time Data On People Talking About Obama, Romney, Biden, Ryan
Facebook and CNN Monday debuted Facebook-CNN Election Insights, which will allow the cable news network to display, in real-time, the total number of people talking about President Barack Obama, Vice President Joe Biden, Republican presidential nominee Mitt Romney, and his running mate, Rep. Paul Ryan (R-Wis.), during its election coverage. Facebook-CNN Election Insights will be incorporated into CNN broadcasts, including "The Situation Room with Wolf Blitzer," as well as CNN.com, CNN Mobile,... read more>>
Facebook Acquires Threadsy, Developer Of Social Influence Metric Swaylo
It seems like it's been a while since Facebook acquired a company (the long finalization process of Instagram notwithstanding). That changed Friday when the social network added Threadsy, the parent company of Swaylo, a social influence measuring stick similar to Klout or Kred. A Facebook spokesperson confirmed the deal to AllFacebook, but had no further comment. While Facebook didn't have anything to say about the acquisition, Swaylo wrote about it on the... read more>>
Mobile Facebook Messenger Update Adds Emoticons, Shows When Friends Were Last Active
Shortly after Facebook announced an upgrade for Apple iOS devices and said it was working on improving the Android application, the team behind the site's mobile Messenger app released an update that allows users to see when their friends were last active. Facebook is in the process of rolling the update out for Android and Apple users, who can now use emoticons and gain one-tap access to their friends' timelines. Messenger 1.9... read more>>
Renowned Architect Frank Gehry Designs Expansion Of Facebook's Headquarters
With Facebook moving closer to expanding its headquarters in Menlo Park, Calif., calling in an architect was a natural step. However, the social network didn't tap just any architect, bringing in world-famous Frank Gehry. And Gehry didn't disappoint, as highlights of his design for the former Tyco Electronics site across the Bayfront Expressway, which the social network is referring to as its West Campus, include an open layout, ample breakaway spaces, and... read more>>
Does Sentiment About Facebook On Twitter Have An Effect On Stock Price?
Facebook is getting lampooned all over the Web for its tumbling stock price. DCM Capital, which tracks social media sentiment, wanted to find out if there was any sort of link between the way people are dismissing Facebook on Twitter and the decline of the social network's stock price. While there is a correlation, it's a stretch to say that tweets drowned the stock. As a way to drum up excitement for... read more>>
Univision, Facebook Partner For Hispanic Forums Featuring President Obama, Mitt Romney
In an effort to reach out to U.S. Hispanic voters, Facebook recently announced a partnership with Univision to host forums featuring President Barack Obama and Republican candidate Mitt Romney. These events will allow Obama and Romney to address issues facing America's Hispanic community and will feature plenty of engagement via the social network. Although dates for the two events have not yet been announced, a note on the U.S. Politics on Facebook... read more>>
UBS Joins Citigroup In Urging SEC To Reject Nasdaq Settlement Offer Over Facebook IPO
Add UBS to the list of financial firms that are unhappy with the $62 million settlement proposal by Nasdaq parent Nasdaq OMX Group to compensate firms affected by the technical issues that marred Facebook's initial public offering, as it followed the lead of Citigroup in sending a long letter to the Securities and Exchange Commission. CBS MoneyWatch reported that UBS is claiming $356 million in losses related to the Facebook IPO, and... read more>>
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