
Inside Facebook
Inside Facebook |
- Instagram, Truth Game, schoolFeed, Netflix, Klout and more on this week’s top 20 growing Facebook apps by DAU
- Facebook careers: ad analysts, data center ops, marketing communications and more
- Facebook hires: engineering, marketing, communications, recruiting, legal, more
- Chili’s, Scoops, Texas Roadhouse and more among this week’s Most Talked About restaurant and cafe pages
- Facebook tests option for page owners to give users feedback about why comments were deleted
- Facebook rebuilds iPhone app for speed: what’s new, better and still needs work
- Facebook for Android update includes event creation, multi-photo upload and more
Posted: 23 Aug 2012 06:32 PM PDT
The titles below grew between 100,000 and 1 million DAU, based on AppData, our data tracking service covering growth for apps on Facebook. Top Gainers This Week
All data in this post comes from our traffic tracking service, AppData. Stay tuned for our look at the top emerging apps on Friday. | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Facebook careers: ad analysts, data center ops, marketing communications and more Posted: 23 Aug 2012 05:45 PM PDT
The company is also looking for more data center employees, talent sourcers and marketing communications managers. New listings added to Facebook’s careers page:
Who else is hiring? The Inside Network Job Board presents a survey of current openings at leading companies in the industry. | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Facebook hires: engineering, marketing, communications, recruiting, legal, more Posted: 23 Aug 2012 05:29 PM PDT
Prior listings removed from Facebook’s careers page:
Who else is hiring? The Inside Network Job Board presents a survey of current openings at leading companies in the industry. | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Posted: 23 Aug 2012 03:39 PM PDT
The top 10 pages gaining People Talking About This saw increases between about 7,910 and 176,855 engagements. We compile this list with our PageData tool, which tracks page growth across Facebook.
A shocker at No. 1 on the list is a small ice cream shop named Scoops located in Lake Havasu City, Ariz. Looking at number of engagements on individual page posts, the PTAT total seems inflated. It’s possible that some of the photos were re-shared by accounts that aren’t publicly visible. It is also possible that the page published an incredibly engaging targeted post only visible to people in Arizona (a coupon for example). There is a huge discrepancy between PTAT and new likes which hasn’t even broken over 30 a day, so it is hard to believe the page has seen that much engagement for the week. This may be a bug on Facebook’s end. The second Most Talked About page this week is Chili’s Grill and Bar. Appearing to have a regular post schedule, the page takes advantage of Timeline with enticing images of their food, similar to what visitors would see on a menu in the restaurant. The graph of the page suggest fluctuating engagement levels, with a boost at the beginning of a week. This increase occurs often and could be due to how they chose to market a weekly offer. This week the page has used Facebook Offers to send a coupon for free chips and queso. This offer boasts much larger engagement than another coupon for a free appetizer or dessert. This coupon is redeemed by clicking a link which sends users to another tab on the page, requiring users to Like Chili’s first. The Facebook Offer is a more lightweight way for users to claim deals, while the latter seems like a way for Chili’s to entice prospective fans to Like the page. Visit PageData to see more about the top talked about pages among retail and consumer merchandise, as well as other categories. | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Facebook tests option for page owners to give users feedback about why comments were deleted Posted: 23 Aug 2012 03:18 PM PDT
Social Yeah Founder Kevin Evanetski found a “Give Facebook User Feedback” link after deleting a comment from his page. The link pulls up a message dialog and prompt to tell the user why the comment was objectionable. Admins might want to use this feature to explain their community guidelines and encourage users to repost a more appropriate comment, however, this could lead to further confrontation. Facebook might want to consider giving page owners options for pre-filled messages, similar to what the social network does for kids who don’t like what someone posted about them. Previously, admins were able to hide comments without completely removing them. This prevents unwanted comments from being viewed by other fans, but keeps the comment visible to the person who wrote it. The option helps avoid issues where commenters get upset that a page has removed their comments. Recently, a bug has eliminated this feature from some pages. Image from AllFacebook.com. | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Facebook rebuilds iPhone app for speed: what’s new, better and still needs work Posted: 23 Aug 2012 12:14 PM PDT
Previously, Facebook built its mobile apps with HTML5, which allowed it to release daily updates without requiring users to download a new version. This helped the company test new things and scale the app to hundreds of millions of users. But the user experience suffered because the app was so slow. Now with version 5.0, consuming content in the feed, adding comments, checking messages and notifications, and other actions happen almost instantaneously. Navigating to different sections of the app, for example from News Feed to Timeline, browsing pages or opening links, still lags a bit. Overall, most users will find the update to be a vast improvement, though it lacks some features users have been asking for, such as a share button. When new stories are added to the feed or comments added to a post, users will see prompts to view the latest activity. Posts and comments load incredibly quickly. Opening and closing photos now works similar to how they do in the standalone Camera app. Tapping on a photo from the feed opens it instantly, with a nice overlay for the caption, Likes and comments. Swiping up or down returns users to the feed — faster in the Facebook 5.0 app than Camera, actually. However, there is no option to edit or add filters to photos when uploading them from Facebook for iPhone, so users will have to continue to use Camera for that. Messages load much faster and include a few features similar to the standalone Messenger app. Users can now share their current location, quickly start group conversations and turn off alerts. This seems to reduce the need for the separate Messenger app. Facebook redesigned the icons for posting a status, photo or check-in, from the homescreen. The icons are cleaner, using a single color and fewer lines. However, the old icons are still used on the mobile version of Timeline. Posting a status and photo hasn’t changed, but check-ins have. Rather than showing users a plain list of place names, users can now see a small map of their current location and profile photos for places nearby. Interestingly, Facebook now uses Google Maps for check-ins, though it still uses Bing Maps for events. The new app eliminates the little-used map of friends nearby feature. Although the update was focused on making the app faster and less about redesigning and adding new features, some users will be disappointed that Facebook has still not brought certain web functionality to the iPhone. The most commonly asked for feature is likely to be a share button. There’s a way to reshare links, but it takes a few steps and users still can’t share photos or statuses. Facebook for iOS also lacks a way to create an event, though the Android version got that option today. The app doesn’t support mention tagging, which is the way users tag their friends on the web without implying that they are “with” a person. Facebook offers this on its mobile touch site and in third-party apps, but hasn’t brought it to its own native app. The iPhone app does support multi-photo upload, but it’s a lesser known feature and a more complicated one, at that. The standalone Camera app and the new Facebook for Android are both ahead of Facebook for iPhone in that area. Some page owners might also be wondering when their pages will appear with the Timeline design on mobile. Facebook began rolling this out to some users last month, but it still isn’t available to everyone. Facebook for iOS 5.0 is available for download here. | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Facebook for Android update includes event creation, multi-photo upload and more Posted: 23 Aug 2012 10:22 AM PDT Facebook released an update for Android today that includes event creation, multi-photo upload and new features for messages.
The new Android version also allows multi-photo uploads with a process similar to Facebook’s Camera app for iPhone. Users can browse all the photos on their device, and tap a number of them to upload at once. Finally, the update brings the options of adding photos and emoji to messages. At an event this month, Facebook VP of Engineering Mike Schroepfer said company is moving to a four to six week release cycle for its Android app. Director of Product Peter Deng said the team is looking to take advantage of more native features to optimize the user experience on Android and iOS. Facebook announced today that it will be releasing an iOS update that is twice as fast as the previous version when launching the app, scrolling through News Feed and viewing photos, however, we haven’t been able to access it yet. |
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