AllFacebook: Woobox Ties Facebook Into Passbook Coupons
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Thursday, September 20, 2012
Woobox Ties Facebook Into Passbook Coupons
Brands looking for innovative ways to bring traffic into their physical stores have found success using the iOS Passbook application, which allows nearby businesses to send deals directly to the iPhone. Now companies can provide innovative Passbook coupons through Woobox, a Facebook app developer. Woobox announced Wednesday that it has added support for Passbook, including ways that brands can deepen the Facebook integration within the mobile coupons. Companies that utilize Passbook to... read more>>
Civility Caucus In Congress Turns To Facebook To Boost Membership
In the midst of a heated election season and record-low approval numbers for Congress, an under-the-radar congressional caucus focused on changing the tone on Capitol Hill is using Facebook and Twitter in a grassroots and urgent effort to get members to change their attitudes. Reps. Shelley Moore Capito (R-W. Va.) and Emanuel Cleaver II (D-Mo.) (pictured) are the bipartisan pair behind the Congressional Civility Caucus (sense the irony?), which debuted its Facebook... read more>>
Facebook Rolls Out Shared Activity Plugin For Apps
Facebook launched a new plugin Thursday that allows users of applications to manage their default privacy settings, as well as the settings for individual posts, directly via the apps, without having to return to the Facebook environment. The social network pointed out that the new shared activity plugin also gives developers an easier way to implement the user controls that are required when they are adding open graph built-in like actions to... read more>>
Gifties, A New Facebook Game, Has Real Rewards
Remember SuperPoke!, when you could virtually bake a cake for a friend or throw a sheep at them? A new Facebook game, Gifties, revives the spirit of SuperPoke!, but with real-life payoffs. Now, when you give someone cookies, you might actually give them cookies, which would be delivered to their door. You could even end up giving the gift of a gift cards, flights, or a hotel stay. Gifties, developed by Toluna,... read more>>
Aaron Greenspan Claims Recently Discovered IMs With Mark Zuckerberg From 2004 Back His Claim To The Ideas Behind Facebook
Stop us if you've heard this before: A classmate of Facebook Co-Founder and CEO Mark Zuckerberg from Harvard University is claiming that some of his ideas were stolen and incorporated into Facebook. Tyler Winklevoss, Cameron Winklevoss, or Divya Narenda? All of them are good guesses, but in this instance, we are talking about Aaron Greenspan. Greenspan has been in the news before, appealing the dismissal of his case against The Social Network... read more>>
Facebook Testing Photo Sync For Android
Facebook is testing a feature for its Android users that syncs photos taken on their mobile devices directly to their Facebook accounts. The social network confirmed the test to The Verge, saying it was on a "really small" scale, and not offering further details on whether it would be rolled out to more users. The Verge described the photo sync feature as a hybrid of the instant photo upload feature on Google Plus,... read more>>
Facebook Improves Mobile Payment Currency Selection, Adds Ways To Tout Payer Promotions
Facebook continues to streamline the process for both developers of mobile applications and their users to process payments and offer promotions. The social network announced in a post on its developer blog that app developers can now offers users only the currencies that are available in their countries, rather than listing those that may not be supported. And Facebook announced that it will allow developers to publicize their payer promotions with special banner... read more>>
Facebook Makes Offers Available To More Pages, Adds Bar Codes, Unique Offer Codes
Facebook announced a revamp of its offers product Thursday, making it available to more pages and giving page administrators the ability to add barcodesor unique offer codes. The new features added to offers, with the aim of helping Facebook users find the most relevant ones and helping pages gauge their success, were: Offers is now available to all Facebook pages worldwide with 400 or more likes. The ability to add barcodes or unique codes... read more>>
Soldsie Turns Facebook Page Comments Into Point Of Sale
Facebook page comments are one of the most important ways users engage with brands on the social network, but San Francisco-based startup Soldsie introduced another use for comments -- as a point of sale. Soldsie -- which has been operating in stealth mode since May, under the name Central.ly -- already has more than 2,000 registered users, who have processed over $750,000 in transactions through the platform. The startup has raised some $270,000,... read more>>
Why Walmart's Local Facebook Experiment Hasn't Worked So Far
Last year, retail giant Walmart announced that it would try to deepen its market share on Facebook by setting up individual local pages for 3,500 of its stores across the U.S. Walmart knew that it needed to go local to really resonate with customers, but after nearly one year, an overwhelming majority of the local pages have been duds. According to a study by social media company Recommend.ly, 96 percent of... read more>>
Mixers Brings Virtual Speed Dating To Facebook
When meeting new people, it generally only takes a couple of minutes to form the all-important first impression. That's the idea behind Mixers, a Facebook dating application that gives webcam-connected users two minutes to chat. If there's a connection, users can request more time. If not, better luck next time. The app has gained a following in Israel, but now the minds behind Mixers have added the U.S. to its user... read more>>
Facebook Testing Like Page Button On Desktop News Feed?
Facebook appears to be testing a version of the like page button it added to its iPhone application in July on its desktop news feed. A large like page button appears to the right of posts from pages that were shared by users' friends. The concept is the same for the button on the iPhone app, but the like page button appears under the post. Readers: Have you seen this like page button in... read more>>
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