AllFacebook: Facebook's Pre-Earnings Call PR Blitz Shifts Focus Away From Financial Results
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Tuesday, July 24, 2012
Facebook's Pre-Earnings Call PR Blitz Shifts Focus Away From Financial Results
Leading up to Facebook's first-ever earnings call as a publicly traded company, which will be held Thursday at 5 p.m. ET/2 p.m. ET, the social network, through outside public-relations firm Brunswick Group, is trying to de-emphasize its actual financial results and focus on its accomplishments since going public May 18. According to CNET, Facebook is looking to highlight: The settlement of the patent-infringement lawsuit filed by Yahoo in March. Staying on the topic of... read more>>
On Facebook, Imitation Is Flattery
Many of us spend quite a bit of time choosing our Facebook profile pictures. Dan Manina spends just as much, if not more, copying his friends' profile pictures. A kind-spirited rivalry with a friend, trying to get the most likes, has turned into a fun exercise - Your Profile Pictures. Manina and his friend generally banter back and forth, doing fun things on Facebook to see who can get the most likes... read more>>
CEO Of Payvment, Facebook E-Commerce Vendor, Steps Down
Payvment has been one of Facebook's most prominent e-commerce solutions, led by CEO Christian Taylor. However, Taylor told TechCrunch Tuesday that he's stepping down from his post, but will remain active within the company as a member of its board of directors. Taylor told TechCrunch's Josh Constine that he's stepping down to work on another startup company. Four years ago, Taylor founded Payvment. Here's how Taylor announced the move to TechCrunch: I'm ready to... read more>>
Basketball Stars Top List Of Facebook's Most Popular Olympians
Two of America's most popular athletes are also the most popular 2012 Olympians on Facebook. According to our sister site, AllFacebook Stats, basketball stars Kobe Bryant and LeBron James have the most fans of any athlete competing in the upcoming 2012 London Summer Olympic Games. Who else has a loyal following? James may have won the National Basketball Association Finals with the Miami Heat this year, but rival Kobe Bryant remains supreme... read more>>
Facebook Open Graph Powers The Weather Channel's My Friends' Weather App
Basic-cable network The Weather Channel is testing out Facebook's open graph climate, teaming up with insurance firm The Travelers Cos. on the My Friends' Weather application. Users who connect their Facebook accounts with weather.com via open graph will see if any of their friends are affected by the website's Breaking Now alerts, which will be displayed as a red bar across the top of the page. They can then share those updates... read more>>
Facebook CEO Mark Zuckerberg's First Patent Application Awarded After Six Years
In July 2006, Facebook Co-Founder and CEO Mark Zuckerberg filed his first-ever patent application. In July 2012, the U.S. Patent and Trademark Office finally granted it. ReadWriteWeb said the patent, U.S. Patent No. 8,225,376, is a minor one that was originally rejected for being obvious. The patent, "Dynamically Generating a Privacy Summary," is described in its abstract, as reported by ReadWriteWeb, as: A profile for a user is generated. One or more privacy setting... read more>>
Facebook Testing Subscribe Feature For Pages
Facebook users can currently subscribe to other users, as a way to read status updates but not enter into an invasive Facebook connection (Mark Zuckerberg has this setup). Now, Facebook is testing the subscribe feature for pages. But what would that do to likes? Marketing Land received a tip from a fan that the website's Facebook page featured a subscribe button: A writer for the website reached out to Facebook to see if... read more>>
Event App Gather Rides Facebook, Twitter Social Graphs
The boys on MTV reality hit "Jersey Shore" have "the shirt before the shirt," and now, Facebook and Twitter users have "the check-in before the check-in" thanks to new iPhone and Android application Gather. Gather was created by developers Mikeal Rogers (Yammer, CouchOne, Mozilla) and Max Ogden (open Web, Code for America), and Rogers told TechCrunch they originally set out to code an "achievement engine for the real world," before switching gears... read more>>
Facebook Trying To Be More Advertiser-Friendly
In an effort to gain more advertising money, Facebook has been testing ways to place more ads on pages. But the company also is doing what it can to keep its biggest clients happy, especially as Facebook's finances come into light with Thursday's earnings call. Financial Times Monday examined how Facebook has to walk a fine line in order to keep current major clients - such as Samsung and Ford - happy,... read more>>
UPDATED: Facebook Lobbying Continues Record-Breaking Pace Following IPO
In Facebook's first lobbying disclosure filing with the U.S. Senate since becoming a public company May 18, the social media platform showed no signs of letting up on investing in its political and policy reach to members of Congress, as well as federal agencies, as the Menlo Park, Calif.-based company continues to break its own records. For the second quarter of 2012, Facebook spent a total of $960,000 on lobbying activities, according... read more>>
Nasdaq Boosts Facebook IPO Settlement To $62M
As expected, Nasdaq announced its plan to compensate investors affected by the technical issues that marred Facebook's initial public offering, upping the total that it will pay out to $62 million from its previous proposal of $40 million. Immediately after the IPO, which was blemished by delays in order confirmations, Nasdaq had announced that it would set aside at least $13 million to make good on traders' losses -- a figure that... read more>>
Facebook Co-Founder's Company Gets Big Backing
Facebook Co-Founder Dustin Moskovitz founded workplace collaboration company Asana in 2009, but the Silicon Valley startup is in the news again, having received a sizable payment from PayPal and others. PayPal Co-Founder Peter Thiel led a group of investors who recently gave Asana $28 million. Moskovitz, who also took several Facebook employees with him when he started the company, was a Harvard roommate with Facebook Co-Founder and CEO Mark Zuckerberg. Asana isn't... read more>>
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